Originally this post was set up to be a ‘How To’ guide for online marketing but after some thought about who may be reading this, I decided to go a different direction. My core audience (mostly stemming from LinkedIn, Facebook etc.) is made up of mostly college graduates or soon-to-be college graduates. It may seem … More Back to Basics For Online Marketing
Bloggers are becoming more trusted than journalists according to a recent Affilinet Trust Index. One blog network like BlogHer, drives thousands of consumers to the products, services and issues they cover. As I’ve mentioned in previous posts, getting started on your own blog can be difficult (I would know!). The following guidelines along with help … More Tapping Into Blog Power
Content marketing for a normal business or organization is one thing but what you may not have thought of is the struggle that non-profit organizations experience with content marketing! According to the Business 2 Community website, courtesy of @SMM_Stream via Twitter, there are ways to avoid the pitfalls of content marketing in the non-profit sector. … More The good and bad of content marketing and non-profits
A Pop of PR 